My experience includes working with branding agencies like Ragged Edge, Twelve, Manifesto Studios, as well as an in-house role at Adidas Originals, for which I moved to Germany for six months. I’m hoping to progress into a full-time position at a branding agency, as well as getting as diverse experience as possible in all areas of design through freelance projects.
If you liked my work, don’t hesitate to send an email or check out more work on my Instagram @alissametsnik
The typographic campaign is aimed at representing the community of ecstatic dancers, alcohol and drug-free gatherings for people who love to dance.
Through research, it became apparent that ecstatic dancing is often seen as a cringe-worthy experience when in reality it is a mindful practice and form of dance that increases well-being and is accessible to people of all ages and physical abilities. Many community members switched to ecstatic dancing because they don’t feel comfortable in the nightclubs.
To challenge the stigma, I’ve rebranded the community to ‘conscious ravers’ and created the visual identity that positions the community side by side with trendy nightclubs and raves. The system uses dance notation elements to represent movement.
Jet Wash Culture
A visual system for a series of events focused around representing the image of music in the specified four decades. The visual language derives from common typography between the 1960s to the 1990s, abstracted colours inspired by iconic music albums of the decade and a square element referencing the most popular distribution method of music at the time; from vinyl records to CDs.
A publication, discussing mental health issues, fears, and insecurities creatives often struggle with. It focuses on telling personal stories that explore ways to overcome them. Debbie Millman has once said that out of 200 creative industry leaders she has ever interviewed, only two were not pervasively insecure. The rest have expressed some version of self-doubt and fear of failure. These experiences make us human. They are relatable. They have the power to connect us the way no successes ever can. Shame loves to live in silence, and this project is an attempt to shine some light on these issues creatives so frequently go through.