Accounting for how different groups in society are affected by loneliness, I designed a way to reduce the impact loneliness has on both our physical and mental health. Twofold brings people of all ages and backgrounds that are affected by loneliness together to share stories and meet new friends whilst completing paper-based activities and workshops.
The outcomes were based upon low-cost advertising strategies such as leaflets and a social media platform. I also formulated a typical event activity pack, graphic illustrations and an accompanying website. To link all of these products together, I organised a prototype event and captured footage along with animations to create a fundraising campaign-style video.
This project was the winner of a Creative Conscience award under the 'Advertising' category in 2019.
Public Health Cuts
Proposing and producing a project that highlights and celebrates graphic design as a vehicle for the voice of political protest using the thematic area of Political Activism. In December 2018, a drone caused chaos at Gatwick Airport and took over the news and media for around 48 hours. During this time, the government 'slipped out' an £85 million cut to the Public Heath Sector which will cause enormous damage and effect every one of us. This project is in collaboration with the charity BASHH and their petition to reverse the cuts.
The output modes included social, informational and editorial design, digital and non-digital media communication channels. I used thermochromic ink, typography and lenticular animations; all of which seek the idea of hiding and revealing information. This forms a cyclic evaluation of the original concept of the media being manipulated at the government's discretion.