2020

Angel Sandelson

Biography

Through my design practice I aim to create expressive brand communications. My work has focused on designing contemporary typefaces that I then apply to motion design, editorial, user interface and brand design projects. Creating typography is at the heart of my practice because I believe there is fundamental value in the distinctive and purposeful individualism that a custom typeface can create for a brand or community.

Portfolio

Volvo display : Animated specimen

This short animated sequence exhibits the potential for my typeface (Volvo display) to be animated in a variable manner to height and width.

Volvo display : Typeface

The alphabet and extended glyph set of 'Volvo display' an expressive monospaced display font made for promotional animated design and large scale design for public space & exhibitions.

Volvo display : Typeface
Volvo display : Typeface
Volvo display : Typeface
Volvo display : Typeface

Mia : graphic brand identity

Brand design project for an upcoming fashion design studio MGC by Mia. The branding focuses on timeless femininity and abstracted floral forms.

Mia : graphic brand identity
Mia : graphic brand identity
Mia : graphic brand identity
Mia : graphic brand identity
Mia : graphic brand identity